FSBO Prime FAQ's

Who are we? It’s simple - we are a tech-enabled company that will provide the best real estate marketing services to home sellers, and the best real estate purchasing opportunities to home buyers, at a fraction of the cost of normal real estate transaction commissions. We are committed to giving both sellers and buyers the best and most comprehensive tools and resources needed to achieve their goals.

  1. Estimate your home’s value. If you haven’t done so already, give serious consideration to hiring a local appraiser to give you a professional estimate of your home’s value. In the big picture, spending $300 or so to getting a really solid gauge of what your house is worth will be money well spent.

  2. Your next step is gaining an understanding of your local market, specifically figuring out how your home fits in with other homes in your market that are currently listed or recently sold. Find local houses that are currently listed on the Multiple Listing Service, in your local newspaper (online and paper versions), on ForSaleByOwner.com and on buyer sites such as Zillow, Redfin and Trulia. Compile a database of up to 10 or even 15 homes in your area that you would consider comparable to yours. Analyzing those comparables will give you a solid idea of how your house fits with other homes that are currently listed.
  3. Next, scour local records for comparable homes that have been sold recently. Local county records are a great source of that information and in many counties now can be researched online. Many local papers also print lists of recently sold properties on a weekly or monthly basis. Add homes that make sense to your database and you will be able to further zone in on your asking price.
  4. As an additional step, the Federal Housing Finance Agency has a useful tool that draws from home sale data pulled from federally insured loan programs. With the FHFA’s House Price Calculator, you can plug in the price you paid when you purchased your home and it will come up with the likely market value of that house today.
  5. If you’re not confident in your research, requesting a Comparative Market Analysis (CMA) from one or more local agents is an option. Historically, real estate agents offer CMAs as marketing tools and you will be under no obligation to use that agent if you simply request a CMA. The worst thing that can happen is the agent might say no. They might even have the perfect buyer for your house.

Yes, you can. However we recommend against this. We have a trained photographer specializing in Real Estate photography. It's our job to present your home in the best way possible, so we include a photographer in every package.